Maldives takes part in Russia's largest travel exhibition

Maldives is taking part in the Moscow International Travel and Tourism Exhibition, held in Moscow, Russia from 12th March to 14th March 2019.

Moscow International Travel and Tourism exhibition (MITT) is Russia's largest and longest running B2B tourism exhibition. It is one of the top five travel and tourism exhibitions in the world and is highly valued by the international tourism community.

The exhibition enables exhibitors to increase awareness of their destination, present their new programs and gain a real feel for the Russian travel market.

Maldives Marketing and Public Relations Corporation (MMPRC), together with 34 representatives from 19 tourism sector businesses are taking part in this year’s exhibition.

MMPRC reports participants are holding one-on-one meetings with industry partners, and promoting and marketing Maldives as a tourism destination at the exhibition.

They participants are also taking part in conferences aimed at strengthening and promoting grow of the tourism industry.

MMPRC reports the team from Maldives, in order to make promotions more appealing and attractive, is using virtual reality to showcase the underwater beauty of the Maldives and give the visitors the experience of "swimming" with the sharks.

The team is also holding daily lucky draws to give away gifts to vistors.

The number of Russian tourists in the Maldives have been increasing, with the introduction of direct flights between Male’ to Moscow. 

70,935 Russian tourists visited Maldives in 2018 - a 14.5 percent increase compared to 2017.