World Travel Awards 2016 Grand Final Gala to be held in Maldives

Maldives Marketing and Public Relations Corporation (MMPRC) has announced that the Grand Final Gala Ceremony of the World Travel Awards 2016, will be held in the Maldives.

The final ceremony of the most prestigious event in the travel and tourism industry, renowned as the “Oscars” of the industry, will be held in December 2016.

The ceremony is expected to be attended by notable figures in the travel and tourism industry from around the world, MMPRC said.

This is the first time the Maldives hosts the Grand Final Gala Ceremony of the World Travel Awards, although the Indian Ocean category ceremony was held here in 2013.

This is part of MMPRC’s Visit Maldives Year 2016 campaign, a marketing campaign focused on promoting Maldives as a travel destination.

The campaign will encourage economic growth and increase job opportunities for locals from across the country in the tourism sector, and promote the ripple effect of tourism to local communities and make the success of the campaign the responsibility of all Maldivians, MMPRC said.

$10 million has been allocated for tourism promotion in 2016.